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Nestle Re-launches Milo
- By Ikem Okuhu
- Published February 7th, 2011
- BrandWorld
- Unrated
NESTLE Nigeria Plc, the leading Nutrition, Health and Wellness Company and the maker of the nourishing Nestle MILO has reformulated MILO with a more delicious and more nutritious taste.
The new reformulated MILO is an improved blend of the natural goodness of cocoa, malt and milk to deliver a more delicious and more satisfying chocolate malt taste, it is a richer source of milk protein for building and repair of body tissues and it still contains the branded active ingredient; Actigen-E for optimal release of energy.
The product also comes in a more attractive packaging label and the single-serve has been upgraded from 15 grams to 20 grams sachet for richer chocolate taste.
The new improved MILO will be launched on February 19, 2011 at the National Arts Theatre, Iganmu in Lagos , it will be heralded by the maiden Nestle MILO Mum ‘N’ Child Marathon. This is a special fun race to celebrate mother and child and ultimately promote family bonding.
The Marathon will kick off from the National Stadium, Surulere and terminate at the National Arts Theatre, where the winning mothers and children will be rewarded and the New Nestle MILO unveiled. The Marathon is open to mothers with children between 10 to 14 years of age.
The participating families will be rewarded with cash and other gifts.
The new reformulated MILO is an improved blend of the natural goodness of cocoa, malt and milk to deliver a more delicious and more satisfying chocolate malt taste, it is a richer source of milk protein for building and repair of body tissues and it still contains the branded active ingredient; Actigen-E for optimal release of energy.
The product also comes in a more attractive packaging label and the single-serve has been upgraded from 15 grams to 20 grams sachet for richer chocolate taste.
The new improved MILO will be launched on February 19, 2011 at the National Arts Theatre, Iganmu in Lagos , it will be heralded by the maiden Nestle MILO Mum ‘N’ Child Marathon. This is a special fun race to celebrate mother and child and ultimately promote family bonding.
The Marathon will kick off from the National Stadium, Surulere and terminate at the National Arts Theatre, where the winning mothers and children will be rewarded and the New Nestle MILO unveiled. The Marathon is open to mothers with children between 10 to 14 years of age.
The participating families will be rewarded with cash and other gifts.
