Introduction
THE Creation is defined in the Illustrated Oxford Dictionary as "the creating of the universe regarded as an act of God." The story of Creation is generally well known by children and adults all over the world regardless of backgrounds or beliefs. This is more so because of the never-ending debate of creation versus evolution as origins of life. Many of us, particularly of Judeo-Christian persuasion have either heard or read those words "In the beginning, God created the heavens and the earth". Depending on your faith, you've may have read the portion of the Holy Bible - Genesis - that describes the creation of light, day, night, sun, moon, stars, man, rivers, etc. To many people, this narrative is just a story.
Whatever side of the creation-evolution debate you're on - I am on the Creation side - whatever your faith persuasion, the Creation story bears applications and analogies for business strategy. This is not an apology for the Creation story but it unveils through this series of articles the applications of the story to business strategy. I've captioned the series "The Genesis Strategy Process" and through its narrative, I'll show how the Creation story can be applied to the thought, design and implementation of corporate strategy.
Now prepare your mind for fresh perspectives on strategy based on the Creation story.

Genesis Fundamentals
The Creation story is documented in the first and second chapters of The Book of Genesis. The third chapter is about the Fall of Man - what you might describe as the first major post-creation events. I include analogies from the third chapter in the process and you will understand why when we get to that part of the series.
The Book of Genesis is the first book of the Bible and it opens with the Creation story and the words "In the beginning, God created the heavens and the earth."  These six compelling words are presented in the first chapter of Genesis which comprises thirty-one verses: "And God saw that it was good." The words conclude each of the first five days of creation activity.  Creation was completed in six days at the end of which the narrative is more emphatic: "And God saw every thing that he had made, and, behold, it was very good."
Chapter Two of Genesis begins with a brief description of the origin of rest - God rested on the seventh day. I'll also demonstrate the application of rest to business strategy as part of the Genesis Strategy Process. Three words and statements constitute basic thought platforms of the Genesis Strategy Process. The first is the word "good" which appears six times in the opening chapter of Genesis in which everything in creation is described as good. Here is the deal: whatever thought process was applied in creating everything that was good must have merits. Add a divine slant to the good, and it certainly invites human lessons to be derived from it.  Another thought platform is in the words "And God saw" which close the first six days of creation. Strategy involves seeing things that don't yet exist and proceeding to create them through a systematic organisational process.
The third platform is in the words "And God said" which are the very breath of creation. Key questions in this regard are:
What can we learn from a process that produces such a vast array of good things in a mere six days?
Viewing the Creation as a strategic process (which in many respects it was), we can find applications to corporate strategy which is also a creative activity.

Purpose
The Genesis Strategy Process serves the following major purposes:
• It enables the activation of thoughts on strategy with a set of analogies and questions.
• Mortals cannot query the order of creation documented in Genesis but they can learn from it.
• It applies a combination of strategic insights and strategy builders to generate key results for strategy design and implementation.
• What was logic of creation and why were some things created before others? Insights into the logic of creation will enhance strategic thinking about creating and running businesses.
• It is a tool of business wisdom granting access to the divine perspective on how Earth D.l.c. was created.
• Earth in this context is viewed as an entity which is 100% owned by God, making it a D.l.c. - divinely limited company.
• It is a strategy design and implementation process.
• The process provides guidelines on the design and implementation of strategy by applying God's approach to creation.
• It can be applied to other creative thinking processes apart from strategy.